Learn what to do when an Arizona Turquoise Alert is issued (Emily’s Law)
A Turquoise Alert program establishes a notification system that provides immediate information to the public through issuing and coordinating alerts using various resources following the report of a missing endangered person, including tribal members, who is under the age of 65 and when specific activation criteria are met.
🧿 What Is a Turquoise Alert?
Arizona’s Turquoise Alert (cited as “Emily’s Law”) is an alert program intended to share time-sensitive information with the public after a report of a missing endangered person under age 65 and qualifying criteria are met.
Turquoise Alerts are requested and coordinated through law enforcement and the appropriate reviewing agency.
State references are included only to clarify jurisdiction.
⚠️ Important Notice
- This page is education & awareness only
- No comments, rumors, or speculation
- No real-time location sharing (no “they’re here right now”)
- Share only verified information from official sources
- Do not attempt to intervene
We provide public info and safety guidance only.
✅ What This Program Covers (High-Level)
Exact activation criteria are determined by the issuing/reviewing agency. In general, a Turquoise Alert involves a:
- Missing endangered person reported in Arizona
- Person is under age 65
- Qualifying criteria are met (danger/specific circumstances)
- Enough descriptive information exists to assist the public
- Alert coordination is handled through official channels
- Call 911 if there is immediate danger
- Report missing persons immediately — do not wait
- Contact local law enforcement and tribal authorities when applicable
- Follow instructions included in the official alert
- Share only verified official sources and contact info
- Keep posts factual: who/what/where/when (no guessing)
- No real-time locations, routes, addresses, or “live sightings”
- No rumors, speculation, or accusations
- No “internet investigations” or naming suspects
- Do not intervene — let authorities handle it
- Do not share private family info without consent
- Do not rely on social media instead of reporting
🔔 What You May See in an Official Alert
If an alert is issued, official public information may include:
- Name + photo (if publicly released)
- Age
- General last-known area (not real-time)
- Identifiers / clothing
- Date/time reported
- Official contact information to report tips
- Clear PLEASE SHARE guidance (when provided)
🕯️ Emily’s Law
The Turquoise Alert system is cited as “Emily’s Law” to honor and memorialize the life of San Carlos Apache Tribal member Emily Pike.
Do not intervene.
If someone is missing or in danger, call 911.”